Against All Odds: Netflix, From Mail-Order DVD Rentals to Streaming Dominance [Shawn Knight @ TechSpot]

Shown Knight from Techspot writes about the history of Netflix and how Netflix evolved from a mail-order DVD rental to the world’s largest streaming service.

Home video rentals were already a $16 billion industry when Reed Hastings and Marc Randolph decided to get involved in the summer of 1997. Hastings, who holds degrees in mathematics and computer science, had just sold a software startup he had created earlier in the decade. Randolph was a direct mail and marketing specialist that held an executive-level position at Hastings’ software company.

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