Yahoo! acquires ‘Artifact’ and integrates its Recommendation Engine into Yahoo! News
‘Artifact‘ was a news aggregation platform founded in 2023 by Instagram cofounders Kevin Systrom and Mike Krieger. In January 2024, Artifact announced that it would discontinue all its services, including its personalized news platform. A few days ago, Yahoo! announced that it had acquired Artifact.
According to Yahoo, Artifact is to be integrated into Yahoo, enhancing personalization across its network. Yahoo News is supposed to benefit particularly. Artifact’s AI, known for tailoring news to user interests, aligns with Yahoo’s goal of offering personalized content discovery. This move underlines Yahoo’s strategy to deliver reliable news to a global audience, leveraging advanced machine learning. Kat Downs Mulder, SVP at Yahoo, highlights the evolution of news curation, praising Artifact’s innovative approach. Kevin Systrom, Artifact’s CEO, sees the acquisition as a step towards realizing their vision on a larger scale, emphasizing the importance of connecting people with trustworthy information. The deal, concluded on March 29, 2024, will see Artifact’s technology broaden Yahoo’s content personalization, while Systrom and Krieger continue advising, ensuring a smooth integration and enhancing Yahoo’s content ecosystem.
Read more in the press release: https://www.yahooinc.com/press/yahoo-announces-the-acquisition-of-artifact-the-news-discovery-platform-created-by-instagram-cofounders-kevin-systrom-and-mike-krieger
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About The Author
Joeran Beel
I am the founder of Recommender-Systems.com and head of the Intelligent Systems Group (ISG) at the University of Siegen, Germany https://isg.beel.org. We conduct research in recommender-systems (RecSys), personalization and information retrieval (IR) as well as on automated machine learning (AutoML), meta-learning and algorithm selection. Domains we are particularly interested in include smart places, eHealth, manufacturing (industry 4.0), mobility, visual computing, and digital libraries. We founded or maintain, among others, LensKit-Auto, Darwin & Goliath, Mr. DLib, and Docear, each with thousand of users; we contributed to TensorFlow, JabRef and others; and we developed the first prototypes of automated recommender systems (AutoSurprise and Auto-CaseRec) and Federated Meta Learning (FMLearn Server and Client).